Ju Tai Long: The Leading Home Furnishing Business

In a conversation with China’s leading business newspaper, the founder of Ju Tai Long, China’s leading integrated home furnishing company, shared his view of the company’s differentiated value proposition, robust business model and compelling competitive advantage.

“We analyzed the original operation model and piloted in a few new stores”, said Elaine Wong, Co-founder and Partner of HAO Capital, “ then we advised Ju Tai Long to open directly owned stores to improve efficiency, brand control and profitability”. Ju Tai Long is a representative investment of HAO Capital in the consumer goods and service sector in China.

21st Century Business Herald

Read the full text of the article in Chinese here.

Posted in Portfolio News.